Things we saved this week : 13 May 2025

Things we saved this week : 13 May 2025

4 min read
Author: Feker Yibeltal

Your weekly scroll-stopper roundup: smart collabs, meaningful tech moves, and the kind of content that makes you say “Wait, what?” in the best way possible.

 

💘 Tinder x Ann Russell: It’s Not Just Your Flat That Needs a Spring Clean

Tinder teamed up with everyone’s favourite Gen Z cleaning expert, Ann Russell, for a campaign that’s about more than just mop buckets. This one’s all about giving your dating life a deep cleanse.

In a clever bit of cross-generational matchmaking, the app enlisted Ann to share her five golden rules for cleaning up your romantic chaos, think expired chats, vague bios, and those “u up?” texts from 2022 that should really be in the bin.

It’s refreshingly practical and a little cheeky – exactly the kind of honest dating advice people need in 2025. We stan a collab that cleans up and calls you out (gently).

📍 See the full story

🌏 Apple deepens community initiatives in Australia and Aotearoa New Zealand 

In a subtle but powerful update, Apple is now showing Indigenous place names and territories in Maps across Australia and Aotearoa New Zealand.

The update is part of a broader community initiative that includes educational outreach, cultural recognition, and meaningful partnerships with Indigenous groups. For tech that often feels universal, this move roots Apple’s ecosystem in something local, personal, and deeply respectful.

It’s not flashy, but it is the kind of thoughtful product design that reminds us tech can serve culture,not just commerce.

📍 Full announcement

🎥 Instagram Adds Fast-Forwarding, Finally!

You know when someone’s skincare routine starts feeling more like a feature-length film? Instagram’s got your back. The app now lets you speed up Reels with a simple press-and-hold gesture, just like TikTok.

It’s a small UX update, but a big win for the chronically online. Whether you’re bingeing outfit changes, food content, or mini vlogs, this gives users a little more control over their scroll.

With more apps blurring the line between creation and consumption, this is one of those “why didn’t they do this earlier?” updates we’ll be using daily.
📍 Read about it

🇦🇺 Bonds Hits the U.S. with a Kangaroo, Robert Irwin, and Undies Made for Down Under

When Aussie underwear brand Bonds launched in the U.S., they didn’t go subtle. The “Made for Down Under” campaign is a hilarious and heartfelt celebration of Aussie identity, fronted by wildlife warrior Robert Irwin and genre-blending artist Tkay Maidza.

With a creative by Special and a super-cute CGI kangaroo thrown in for good measure, the campaign plays on double meanings (“down under,” anyone?) while proudly showcasing Bonds’ local roots.

It’s fun, fresh, and surprisingly sentimental, a reminder that even undies can be culturally rich when the storytelling’s done right.

📍 Watch the campaign

That’s all from us on this week’s edition of Things We Saved This Week. We’ll catch you next one with more scroll-worthy saves.