A weekly round-up of brilliant, bizarre and beautiful things from the world of culture, creativity and tech.
This week was a wild mix of future-facing fashion, cat-led content, and a surprisingly fragrant poster. Here’s what made it into our saved folder:
Google x Gentle Monster x Warby Parker
Three giants from tech, luxury eyewear and optical retail have teamed up to take smart glasses from nerdy to next-level. Google’s next-gen AR specs will get a fashion-forward boost thanks to Gentle Monster and Warby Parker. Expect frames you’ll actually want to wear, blending high design with digital function. It’s early days, but if this collab lands right, the “wearable tech” brief might finally live up to the hype.
A new report from Owl & Co. has found that the global podcast industry made a whopping $7.3 billion last year — more than double previous estimates. That’s a lot of ad reads and host banter. The big takeaway? Podcasts are no longer a niche hobby, they’re a serious commercial platform. Loyal listeners + multi-platform reach = brand catnip. (via Bloomberg Business)
Sliding into someone’s DMs just got a lot more accessible. Instagram is now transcribing voice messages, and they’ve also extended the length of audio clips. Whether it’s a voice note rant or a sweet message from your nan, now you can read it instead of play it. A small but mighty UX update from the Meta universe.
Bodycare brand Billie took out-of-home advertising to a new (scented) level with their “scratch-and-sniff” armpit posters. Yes, the posters actually smell — and yes, they’ve gone viral. Part brilliant, part grotesque, and 100% attention-grabbing. A fresh take on sensory marketing that proves smell might just be the new scroll-stopper.
That’s all from us on this week’s edition of Things We Saved This Week. We’ll catch you next one with more scroll-worthy saves.
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